Boulder Junction Lands $$$ To Promote Unique Winter Event

May 23, 2017

JEM grant award Saturday in Boulder Junction
Credit Wi. Dept. of Tourism

Fresh off a successful White Deer Triathlon in Boulder Junction Saturday, organizers are announcing a first-of-its-kind event in Boulder Junction and Wisconsin following the same theme as the White Deer.

The Department of Tourism announced the Boulder Junction Chamber of Commerce has been awarded $5,000 to promote the Forest Frenzy Winter Triathlon in February.

Chamber Director Theresa Smith describes the winter version...

"....it consists of a 9.5k cross country ski route for both classic and skate skiing, a 6K snowshoe, and a 9.5K fat tire route..."

Modeled after successful winter triathlons in Colorado and Wyoming, Forest Frenzy will be the first of its kind in Wisconsin. The event aims to promote silent sport activities in an area known for its snowmobile trails.

Smith says grant funds will go towards online, print and TV advertising, as well as public relations efforts...

"....we've had great success with the White Deer Triathlon and it worked out very well that Jeff Anderson(Dept. of Tourism) to present us with a check for Forest Frenzy where we had an engaged audience...."

The event February 16 and 17, headquartered at Camp Manitowish.