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Waking up is hard to do, but it’s easier with NPR’s Morning Edition.  Hosts Renee Montagne and Steve Inskeep bring the day’s stories and news to radio listeners on the go. Morning Edition provides news in context, airs thoughtful ideas and commentary, and reviews important new music, books, and events in the arts.  All with voices and sounds that invite listeners to experience the stories.  Morning Edition - a world of ideas tailored to fit your busy life.

 

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It's been lean times for some of YouTube's most popular video producers. In the last two weeks ad rates have gone down as much as 75 percent. The producers are caught up in a struggle between advertisers and YouTube over ad placement.

In recent weeks, reports showed ads from major brands placed with extremist and anti-Semitic videos. Companies such as General Motors, Audi and McDonald's pulled out of YouTube. That means there's less money for everyone.

Now YouTube is trying to convince these companies to come back. And that's meant adjusting the algorithm that places ads.

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United Airlines says it will never again use police to forcibly remove passengers from overfull flights. But this week's public relations disaster for United highlights a problem that airlines face every day: how to entice people to give up their seats voluntarily.

NPR reached out to some of the top thinkers in the world of "game theory" who say they think the industry could be doing a much better job. Here are some solutions they offered.

Treat the problem as a game.

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