As the Oneida County Board recently wrestled to balance its 2014 budget, a proposed cut would have struck $10,000 from the county tourism council's budget.
Rhinelander Chamber Director Lara Reed said cutting the promotional budget for tourism could hurt the local economy as tourism revenue generates tax base...
"....travelers in Oneida county spent $185 million dollars(this year)...that's $5,193 dollars for every man, woman and child in the county. Traveler spending supports 2,070 full-time equivalent jobs..."
In spite of a rainy forecast, Eagle River is bracing for some 40,000 visitors to Cranberry Fest.
Organizer Kim Emerson is busy setting up for the weekend festival.
“Some of the preparations we’re working on is getting all the big tents set up, we’ve got to get all the crafter booths set up so all the vendors know where their spot is, get the fresh cranberries and craisins set up.”
State tourism officials are harnessing some star power for a new fall tourism campaign. A 90-second television ad released last week features football star Jordy Nelson, and is directed by Jerry Zucker, producer of the movie Airplane. Danielle Johnson from the state Department of Tourism says the ad tells viewers, ‘there’s no place like fall in Wisconsin.’
Rhinelander is about to get hit with a wave of country music fans, during the area’s biggest tourism event.
The four-day Hodag Country Festival begins Thursday, and tens of thousands of people are expected to attend. Director of the Rhinelander Area Chamber of Commerce Lara Reed says the economic impact on the region is huge.
“We say for every visitor that spends the night in our community, it’s $180 a day. So if we say there’s 20,000 people for Hodag Country Fest, it’s a $3.6 million impact a day for the duration of the festival.”
The state Department of Tourism is lending a hand to a local event this summer.
The Joint Effort Marketing program has awarded more than two thousand dollars to the Phelps Phly in and Pholk Music Phestival.
Event organizer Bill Wilkinson is a contributor to WXPR News. He spoke with Sarah Klavas from the Department of Tourism. Klavas explains that grant readers are always looking for things that set a grant apart…and in this case it was the unusual spelling of the title of the Pholk Phestival…which does not use any “F”s:
Eagle River got a dose of Hollywood last week. State tourism officials hosted a screening of the movie Airplane. Jim Abrahams was in attendance.
The Vilas Theater gave out a hundred and fifty tickets for the Airplane screening, and turned others away. State tourism officials also highlighted a promotional video shot in Vilas County, and hinted that another was in the works. As Wisconsin Tourism Secretary Stephanie Klett explains, it features Jim Abrahams and two other producers of Airplane.